
If you care about sustainable, natural products and want to support a good cause, the Wild Deodorant MIND collaboration is for you. Wild has launched a new range of deodorants that not only keep you fresh but also make a real difference. Under the new partnership, Wild has also donated £20,000 to support the charity’s work in promoting mental wellbeing.
What Makes Wild Deodorant Special?
Wild’s refillable deodorants are eco-friendly and gentle on your skin. Their aluminium-free formulas provide long-lasting protection and unique, fresh scents. Now, they are supporting mental health awareness through this exciting collaboration.
Limited-Edition Scents for a Good Cause
The new collection includes three scents: Calm, Renew, and Energise. Each one is crafted with self-care in mind, so whether you love citrusy notes or soothing fragrances, there’s something for you.
Supporting MIND with every purchase
A portion of the proceeds from this special collection goes directly to MIND, a UK-based charity that supports those facing mental health challenges. With Blue Monday (January 20th) often labeled the “most depressing day of the year,” this couldn’t be a better time to spread some positivity.
By buying from this collection, you’re supporting MIND while treating yourself to a natural, sustainable deodorant.

Wild deodorant MIND collaboration: The xcents
Wild’s new scents are designed to promote positivity and wellbeing. Here’s a quick look:
Energise (Grapefruit & Mandarin): Crafted with essential oils of grapefruit and mandarin, known for their invigorating properties, as well as violet and earthy amber to elevate and energise your day.
Calm (Lavender & Geranium): Made with essential oils of lavender and geranium, known to help relaxation, and additional notes of patchouli and sandalwood to bring a sense of calm throughout the day.
Renew (Fresh Ginger & Lemon): – A revitalising scent made with essential oils of ginger and lemon, known for their refreshing properties, alongside additional notes of ylang ylang and earthy patchouli.
Each scent is crafted to not only smell amazing but to promote moments of calm throughout your day.
Why this matters
Mental health needs more conversation, especially in the winter months when people can feel down. Wild’s partnership with MIND combines sustainability, self-care, and mental health support into one beautiful product.
How to get involved
You can shop the Wild x MIND collection on Wild’s website here. If you’re new to Wild, now’s the perfect time to try their natural deodorants. Use the code RUNWITHRACH for 20% off your order. It’s a great way to stay fresh and support a great cause.
Wild’s collaboration with MIND shows that small actions—like the products we choose—can make a big difference. Treat yourself to one of these gorgeous scents while supporting a cause that matters. Wild also offers a range of body washes in the “world’s first” 100% plastic-free, compostable bottles, along with shampoo bars and lip balms. Explore the full range here.